Google AdWords Mini Course: Part II

Part Two of the Google AdWords Mini Course focuses on identifying additional keywords for purposes of split testing. Market Samurai will be used to identify these additional keywords.


Google AdWords Mini Course: Part I

If you’ve considered adding Google AdWords to your traffic generation strategy, do so with your eyes wide open. Google AdWords is a pay per click campaign that can be quite costly if not properly managed. Furthermore, there is no guarantee that you will get the results you expect. That being said, a pay [...]


Day 8 - Judging, Part Deux

In Lesson Eight of the 30 Day Challenge, participants were given a baseline to test their potential traffic results. Using a phrase with a known amount of traffic, participants were to compare their keywords or umbrella phrases using Google Trends to find a correlation in traffic. In this case, participants were given the [...]