Day six of the 30 Day Challenge focused on the “Noticing Phase.” Participants were tasked to:

  1. Type each of their niche candidates into the Google toolbar followed by the word “affiliate,” e.g., speed reading affiliate.
  2. Notice the number of affiliate programs on the left hand side. (Numerous affiliates are indicative of a mature market in which people are likely making money selling products in the niche.)
  3. Notice who is advertising on the right hand side with Google Adwords.

After documenting the results for each niche candidate, participants were to then plug in their niche candidates into the Google Trends search bar. Google Trends helps to identify search volume, news volume and popular regions for the niche. Some niche categories may be seasonal, knowledge of which can help product launch.

What I Noticed

At least three of my seven candidate niches were business related, although in different markets. This yielded similar, but not exact results. All of my niches had some level of competition. A brief synopsis revealed the following:

  • Niche A had some affiliates and moderate data in Google Trends.
  • Niche B had no affiliates and moderate data in Google Trends.
  • Niche C had no affiliates and a small amount of data in Google Trends.
  • Niche D had some affiliates and no data in Google Trends.
  • Niche E had some affiliates and no data in Google Trends.
  • Niche F had no affiliates and no data in Google Trends.
  • Niche G had no affiliates and strong data in Google Trends.

Most disappointing were my results in Niche F. This particular niche is in the tech market for women and appeals to my interest in cool gadgets. However, every wordtracker keyword search I input failed to turn up any results that anyone else is interested in this “pet” niche of mine. But since this is just the noticing phase, I’ll reserve judgment for later.

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